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2050 Pearl Masterplan Wins Texas ASLA Award

posted
04.02.26
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contributors
Samantha Whitney

We’re excited to share that the 2050 Pearl Masterplan was awarded a 2026 Texas ASLA Merit Award!

Over the past decade, Pearl has served as a living-breathing case study of successful mixed-use development both locally and globally. As Pearl plans for its future, strategies for expanding its footprint to further engage the San Antonio River, the Broadway corridor, and surrounding neighborhoods will extend Pearl’s reach and relevance with the intention of creating a more connected, walkable, socially inclusive, and economically diverse environment. The master plan serves as a north star for achieving the next phase of ambitions with innovative vertical mixed-use, missing middle housing, shared parking and multi-modal mobility.

Pearl is a rare example of a historic district actively evolving into a true urban neighborhood. What began as cultural destination centered on food, craft, and public gathering has grown into a place where daily life unfolds—where people live, work, and move through a walkable, safe, and vibrant public realm. Streets reflect the rhythms of a lived-in community, supported by local businesses, declining car dependency, and a culture of stewardship. As a “living, breathing case study,” Pearl demonstrates how long-term, place-based planning can nurture a district that is culturally grounded and socially connected.

Hear from the Pearl community in San Antonio:

Long-term resident, The Cellars: “I’ve watched Pearl grow from a weekend destination into a place I can truly call home. The streets feel safe, there’s always activity around me, and it’s easy to walk to work, shops, or just meet friends. It really feels like a neighborhood now.”

Tenant, Full Goods Building: “How fortunate am I and our company from the beginning to be a part of something so transformational. We are a witness daily to the sense of a true urban community and neighborhood spirit that occurs as being a long-standing tenant, and also a part of the incredible, steady drum beat of event activation, placemaking and markets. Pearl engages, connects, and inspires lasting moments and memories that fosters a deep sense of belonging and community.”

Retail Tenant: “What makes Pearl different is that it’s not just a place people visit—they live here, they walk here, they come back again and again. The mix of housing, offices, and public spaces creates a rhythm that keeps our business alive every day.”

Pearl has grown from a compact, inward-facing destination into a fully-fledged district with an orientation for outward expansion – transforming a post-industrial site into a lush urban oasis defined by an extensive network of green and open spaces that anchor growth, connect neighborhoods, and elevate everyday life.
An extensive analysis of the original Pearl masterplan including special structure, hierarchy of open spaces, and defining view corridors, helped extend the open space network and preserve key terminal views. Critical view axes include the Brewhouse from Pearl Parkway, Hotel Emma from Isleta, and Pullman Market from Mueller.
Adding and improving river crossings is critical to Pearl’s promise to be “the center of the city with a river running through it”. Reinforcing East-West connections across the river strengthens neighborhood connections and creates essential pedestrian infrastructure.
The northern segment of Karnes—the primary north-south pedestrian pathway through Pearl—was once a quieter stretch without a distinct identity, forming a gap in energy between the core of Pearl Park and 1100 Springs. Since the master plan, pilot programming has activated this area, testing ways to bring energy, vibrancy, and engagement while establishing a foundation for its emerging identity and future development.
As Pearl grows and vacant sites are transformed, opportunities for urban and environmental innovation abound. On this irregularly shaped post-industrial lot, a landscaped garden anchors the center of a near- to mid-term parking area, with bioretention zones and vegetated swales that filter and slow stormwater before it reaches the San Antonio River. The design demonstrates how sustainability strategies can be integrated into functional interim uses, while the site remains poised for future housing redevelopment, showing that even temporary interventions can advance both environmental performance and long-term urban goals.